Harry Styles Just Launched a New Sex Toy—Excuse Our Barking

We might not be getting any new music from our beloved Watermelon Sugar singer anytime soon, but Harry Styles and his lifestyle brand, Pleasing, may have just dropped the second-best thing to keep our excitement (and other things) racing: a sex toy. The new launch was teased earlier this week through a series of playful video teasers on Pleasing’s Instagram, and naturally, as anyone who watched a cheeky Harry Styles phone call video would, fans are going absolutely feral.

In a world saturated with celeb skincare lines, Styles’ product announcement within the pleasure-focused wellness space is being genuinely welcomed by fans. TikTok has since started blowing up with thirst-fueled reactions like “we love a man who listens to what the people want,” and others joking that “he definitely knows what he’s doing.” And of course, in pure Harry Styles fashion, the launch is very on brand for someone who’s known for championing self-expression and individuality. The new product’s part in these conversations doesn’t fall short of being playful, intentional, sex-positive, and is everything your group chat is about to spiral over. Here’s what you need to know about Pleasing’s new sex toy (plus their new lubricant), and where you can shop:

The new collection, called Pleasing Yourself, features two star products—both backed and co-created with sex educator and Spectrum Boutique founder Zoë Ligon, according to Pleasing’s website. First up is the Double-Sided Vibrator (yes, it’s double-sided), with dual ends for different kinds of simulation that encourage exploration for what makes you feel best. “I love this wand because its rumbling motors are powerful and deep,” says Ligon on the brand’s website. “Yet it’s compact enough to use easily with a partner or alongside other toys.”

In addition to this exploration-forward vibrator, the brand is also launching a lubricant—whose sleek bottle design ironically looks more like a product you’d find in your skincare lineup than something in your nightstand. Labeled as their high-performance Pleasing Lube, this FDA-approved silicone lubricant is formulated to support the brand’s exploration messaging with it’s ability to play along with a wide range of intimate experiences like penile, anal, and vaginal use.

The drop for both of these products officially lands tomorrow, but if history has taught us anything, it’s that everything Styles touches turns to gold (or at least, will likely sell out in 15 seconds). So if you’re an eager fan, be sure to go fast so you can, well, go fast (you know what I mean). Or, if your fate’s favorite child, the brand will also be hosting a “Pleasing Pleasure Shop” pop-up tomorrow in NYC as well! This new product launch does mean that we may just have to sit and wait a bit longer for HS4, but at least we have a different kind of release to keep us busy and satisfied in the meantime.

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Madigan Will, Assistant Editor

As an Assistant Editor for The Everygirl, Madigan writes and edits content for every topic under the digital media sun. As the oldest of four siblings, she enjoys utilizing her big sister persona to connect and inspire readers—helping them discover new ways to maximize their everyday.

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